![]() ![]() ![]() Going after more than the low hanging fruit, leading companies have used innovation and integration to build truly sustainable environmental strategies with bottom line benefits. companies are trying to “ride the green wave.” But not every environmental strategy is successful and challenges include difficulty developing the business case and ensuring successful execution. Driven by bold government actions, customer and consumer demand, and opportunities to cut costs and diversify, a growing number of U.S. Moreover, they have become even more important. ![]() Study after study, including the Boston College Center’s 2009 State of Corporate Citizenship Survey, has found that environmental sustainability efforts have continued to grow even during the deep recession of 2007-2009. ![]()
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